Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gym Management Services, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Downloading and using the app on the same day as signing up with my local EōS is currently not working. I cannot sign in to my account on the mobile app even though I can sign into my account on the main websites, which has access to my membership details, gym visits, etc. When I try to log in with the same email and password, it does not work. When I request for them to resend the invite to the same email that works with the website, nothing gets sent. This is early stage dev work at best. The delay here goes beyond any production grade acceptance criteria. I’m surprised it was even publishable.
After getting a new membership I never received an email to create my account. After attempting to request the email by using the forgot password/create an account button over 40+ times I still haven’t received the email. I’ve requested two forms for help on their corporate website with no reply. The front desk is aware this is a problem and just said I have to wait a long time. Horrible customer experience and based on all the other reviews this is a problem they should already know about.
Every time I try to search for a specific type of class, I get as far as typing two letters into the search bar and then the whole app shuts down and starts up again. Is this just happening to me? I just wanna find yoga classes :/
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