Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jerry Verhoeven · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
So glad I found this game! It’s just the right kind of challenge, you have to think, but it’s not stressful. And I love that it saves progress so you can go back any time when you have a short break. The design is gorgeous, the play is smooth, and I love the different play options, it can be as zen or as challenging as you want it to be. I also appreciate the fair premium price with no ads or IAP. Also it’s good on battery and storage, and it doesn’t collect data. This developer did it all right, we need more developers like this. Great job developers, thank you for an excellent game that’s super engaging to play! I highly recommend this game!
I love the game, it’s right up my alley but for the life of me I can’t figure out how scoring works other than the more bombs in a single match the more of the board is removed and score is higher. But when I make a match the game shows a brief message about % + PieceShape(s). I ‘think’ the % refers to percent of board that will be removed/cleared by the match but I have no idea what the pieceshape marks refer to... frustrating just because I have no idea what it means and didn’t see anything about it in the tutorial and there is no info on the dev website. Devs pls explain if you can. Thx.
This is the perfect game to pick up when you’ve only got a few minutes to play. It’s relaxing (except for Frenzy, which is intense in a good way), extremely customizable, and fun. It’s really nice to find a matching game without all the in-app purchases that the others have, too.
Kavel is your new crush. A match made in heaven. Be swiped off your feet and let the pieces fall where they may! GAMEPLAY Kavel is an accessible puzz...