Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Maplebear Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Every time I order I always get something different and somehow the things I order always end up being something different for example I specifically put parsley and when I payed and look over my order it showed as I choose cilantro I’m so mad every time I order tomatoes I get cherry tomatoes and when I order cherry tomatoes I get regular tomatoes it’s very enraging ANDDDD I WAS CHARGED MORE MONEY AFTER PAYING I GET CHARED TWICE LIKE THAT IS HORRIBLE I WILL NEVER ORDER FROM THIS AGAIN DONTTTTT USE THE APP ITS BETTER TO GO TO THE STORE
It’s instacart with “el super” catalog and weekly deals. I’d much prefer to be shown the entire weekly ad than have to interact with this unintuitive user interface.
They let me know if they had 1lb packages of purple koolaid. 5 stars, best service ever, cuz I love my koolaid fr
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