Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Soda Health · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Overall, the app works well for tracking benefits of my Medicare supplement. A huge drawback is having to login every time I want to use the app. It should support persistent logins across sessions, or at the dry least support biometric logins like Face ID or Touch ID.
App would be an awesome tool if it were accurate and there was useful &more customer service to help work out the kinks. Using the app to scan for qualified products in an affiliated store is a disappointment when getting to the register to find that only a select few products that you scanned and verified will be recognized by the debit card at check out. Pretty embarrassing and frustrating when the checkout clerk reveals that you need to call the bank when you know that the card is fully loaded and even the app reveals the balance of available funds for the scanned “is covered” item(s). Calling the bank number listed is not helpful, only to point out that YOU are doing something wrong, even though some of the scanned products passed without any issue. It’s also pretty sad when the card can only be used in store and not for online purchases through the same affiliated stores. The trip including time and gas money was a fail for me. I could have ordered the same stuff with free delivery and paid for it the same way I ended up paying (not using scan or &more card). Lesson learned. Rant over.
The app seems to work pretty good for what it is. I only gave it 3 stars because it listed Walmart as a store that could be used for online orders but when I tried to place my online order Walmart rejected the card. I called the company that issued the card and was told that even though they are listed in the app Walmart doesn't accept their card. That would have been nice to know before I wasted my time trying to make an order. Also, besides the UPC scanner it would be nice if the app would allow a manual entry of the UPC codes for online orders like other OTC apps do. Many retailers list the UPC codes in the product specifications of their online apps which is necessary to see if the item is covered by your health plan before you try to place an order.
With the andmore app, you can: • Check your benefit balances • Access the item scanner • View covered items • Find a store near you • Review past tra...