Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Spec's · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Spec's in Wichita Falls is hands down my favorite place in town for great selection and quality service. The store is always immaculate, fully stocked, and organized so well that finding what you need is quick and easy. Whether you're looking for craft beers, a good wine recommendation, or specialty gourmet snacks, the staff is always helpful and friendly. On a quick note to management—if you are currently looking to add reliable talent to your team, my friend Ngozi Okafor recently submitted an application! Ngozi is extremely hardworking, personable, and dedicated, and would make a fantastic addition to your staff. Keep up the great work, Spec's team!
Long time loyalist of Specs. Noticed this app is on a similar platform/ base as other liquor stores use. Not a fan of how glitchy or bug ridden it is. For the past month, I put things in my cart, but when I click on it the cart says it is empty. Then I put something else in the cart & the previous number updates to one more. Real frustrating. Also not a fan of how you can’t link back to products from the cart (when it actually does work). Another big complaint is the annoying and unnecessary manner in which when you go to check out like 75% of the page gets obscured with food recommendations that hide your view of contents of your cart. Most other sales apps only make that a banner on the bottom of the page (like 20-30% of the view). Sadly, this app cannot compare with the Total Wine app. I sure wish it did & hope they improve the app soon.
I have been waiting for the Spec’s by my house to open and once it did, they launched delivery with this app. Have ordered multiple times and it has been great! I get a notification it is being shopped, when a driver has been dispatched, who the driver is and a tracking view to know where the driver is and when they should arrive. Drivers are super professional. And I have received my delivery within the requested window I selected. Given the current situations, they are doing a great job. Especially having it delivered versus going out. Props to Spec’s for having a great staff!
Explore Spec’s Wines Spirits and Finer Foods with our new app! Easily look through our outstanding selection of products, find your nearest Spec’s loc...