Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Liva · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I give any apps that are locked into only one orientation 1 stars. iPads have been around long ENOUGH for app developers to realize that most of us have them attached to keyboards at a landscape orientation. Especially since there are aspects of this app that require typing. By forcing a portrait orientation, this means I cannot use my iPad keyboard unless I sit with my head cocked to an uncomfortable 90 degrees, making this a very uncomfortable app to use physically. I'll not be using this app until the developers allow us to change orientation. Not everyone wants to hold devices in portrait orientation.
Welcome to Liva: an evidence-based, digital-first lifestyle change platform. With the Liva app, you get your own personalised lifestyle plan and a re...