WAPlanfinder

Washington Health Benefit Exchange · iOS

WAPlanfinder

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
Compare appsMy watchlist

01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

WAPlanfinder screenshot 1WAPlanfinder screenshot 2WAPlanfinder screenshot 3WAPlanfinder screenshot 4

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does WAPlanfinder Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.7 (8,084)

Rating Distribution

4.7
★★★★★
8,084 reviews
5
4%
4
1%
3
2%
2
6%
1
87%

Top Countries

🇺🇸 US
Reviews (3)
☆☆☆☆TryRyd12/18/2025
Doctor/Facility Filter Broken

Every time I’ve searched for insurance, the app changes the doctor or facility on the results page. It is impossible to find insurance for any specific doctor or facility because this crucial feature is broken. Don’t you do UAT or QA? This has been broken for months. Your app is completely useless! I wouldn’t care if it wasn’t a crucial (life or death) function this app is supposed to provide. All Washington state residents pay for this app, yet get zero value because it’s managed by morons who don’t bother to test before launch, who don’t seem to read the negative reviews. Want to decrease call volume? Fix your search. This is insane.

★★★★★Erika_garcia8/19/2020
Bug fix

I tried logging into my account with the new update and nothing shows up and I try logging in again and nothing. I personally love the app because when I forget my card I just pull out my phone!

★★★★MJ from CA4/9/2019
Website downtimes are frustrating, but the app isn’t pointless to me

I can understand some of the frustration I read in other reviews (the website downtimes are really frustrating, but that makes the app more useful to me). That said, when you need to find out if your health plan has been renewed (and, consequently, whether or not you’ll be able to pay for your prescriptions ... tomorrow 😳😳🥺) it’s kind of an essential app ; ) Maybe not all people have that need, but I certainly did tonight. So I’m really thankful. 🙏🏻🙏🏻🙏🏻 There are sections of the app that direct you to the website, but that frustration is with the website, not the app. There are other sections of the app that still give you information when the website goes down. Just - as someone who knows: the website maintenance schedule isn’t likely to be the fault of the app developer. The developer almost certainly does not control that. Could the app go further? Sure. But the fluctuations in federal insurance policies have left states with a LOT of work. The fact that they have gotten this far in the amount of time they’ve had (while undoubtedly having to prepare in case things go a different direction) is pretty impressive. Tonight, I thought I might be uninsured (which would be a nightmare). I was incredibly thankful for this app tonight!

Version History (57)
9.10.03/26/2026
9.9.02/12/2026
9.8.012/18/2025
9.7.011/3/2025
9.6.08/14/2025
9.5.06/20/2025
9.4.05/8/2025
9.3.02/13/2025
9.2.012/19/2024
9.1.011/7/2024
Available In (1 Countries)
🇺🇸 United States
Supported Languages (1)
English
App Details

WAPlanfinder is the easiest way for Washington Healthplanfinder customers to view health and dental coverage from a mobile device. WAPlanfinder provid...

iOS App ID
1222072510
Content Rating
4+
Min OS
14.0
Size
78.4 MB
Publisher
Washington Health Benefit Exchange
US