BCBSTN

BlueCross BlueShield of Tennessee · iOS

BCBSTN

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

BCBSTN screenshot 1BCBSTN screenshot 2BCBSTN screenshot 3BCBSTN screenshot 4BCBSTN screenshot 5BCBSTN screenshot 6BCBSTN screenshot 7

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does BCBSTN Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$0.10

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
10.0K
Rating
2.4 ★(367)

Rating Distribution

2.4
★★☆☆☆
367 reviews
5
54%
4
11%
3
3%
2
3%
1
29%

Top Countries

🇺🇸 US🇨🇦 CA🇫🇷 FR

Rankings

Category Rank
#143
Reviews (3)▼
★★☆☆☆FrogzMusic3/25/2025
Can’t add to Apple Wallet

A few basic things that should be easy to accomplish on this APP are difficult or non-existent. One: the card won’t add to Apple Wallet, ‘try again later’ always comes up for months. Two: Can’t order a replacement card from the APP, ‘ Sorry, but order ID card isn’t available right now, Please try again later.’, again tried for months. View Prior Authorization comes up as ‘there was a problem loading the screen you asked for’. A lot needs be done to get this APP up to a basic standard.

★☆☆☆☆veerzee3/6/2025
None of the features work - what is the point??

The “premium” feature is never available so I can’t use the app to pay my monthly bill. Do you want your money or not? I should not have to get out my check book and mail a check or make a phone call where I will be on hold for god knows how long. The “find care” feature doesn’t load. I can’t look up primary care physicians. The other day I needed to find an urgent care that took my insurance and these wouldn’t load either. My digital insurance card doesn’t load. My medical history won’t load. I tried using the support chat for help and got an error message there as well. It’s infuriating. I uninstalled and reinstalled the app. It still doesn’t work. BCBS is a multibillion dollar corporation - fix it. Now.

★☆☆☆☆Bikergirl803/1/2025
Apps are supposed to make things simpler…

but this one makes it more complicated. I thankfully kept my old insurance card in my wallet since the “virtual only” ID card is rarely available, will not load onto my phone wallet, and will not allow me to request a physical card. Payments, checking claims, seeing an UPDATED total on deductibles, figuring out why I had to pay hundreds of dollars instead of the listed $50 (apparently the small print was in invisible digital ink but I failed to print anything and just have it handwritten from talking to a rep) and other things I’ve needed have been unavailable since we rolled into the new year. The past 3 years I had to call only once but this year I’ll be on call number three tomorrow unless there’s a miracle and I can pay premiums in the app. Please fix the functionality or just revert the platform back to the way it actually worked in 2024.

Version History (19)▼
9.6.07/14/2026
9.5.26/15/2026
9.5.06/1/2026
9.4.04/20/2026
9.3.13/9/2026
9.2.21/5/2026
9.2.110/17/2025
9.1.14/10/2025
9.1.03/31/2025
9.0.02/6/2025
Available In (102 Countries)▼
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇰🇭 KH🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS
Supported Languages (1)▼
English
App Details▼

The BlueCross BlueShield of Tennessee app makes it easier than ever to get the plan information you need, when you need it. With our fresh, user-fri...

iOS App ID
656808642
Content Rating
9+
Min OS
13.4
Size
62.3 MB
Publisher
BlueCross BlueShield of Tennessee
US