Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗InShape Health Clubs LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I already didn’t understand the need for this app, but the most recent update is annoying. Rate the intensity of my workout? Seriously? This is so pointless as it’s a conversation with my trainer so why put this garbage in the app? If I could not use this app I wouldn’t. Now the app also logs me out at least once a week. Seriously, do not make this thing a requirement or get rid of the workout intensity and stupid confetti.
I can now manage, book and purchase my sessions straight through the app! Also allows for me to verify each session trained with my awesome trainer! Great add
Making me download a second app just to check what time my session is scheduled for. One app to scan in at the gym one app to check my scheduling. Why?
The In-Shape Personal Training App Book sessions, track workouts, and stay connected with your trainer—all in one place. Whether you’re crushing fitn...