Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗MHC Medical Network (MHC Asia Group) · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
They need to fix this app. It is very buggy. Sometimes it works, but usually it freezes when trying to submit claims.
Log in always show wrong ID/Password but password was change 2 months ago. Reset password and set back same password show cannot use back old password, that means my password is correct. Now set new password. Will monitor 2 months later will the password wrong again!
mPlify has a new look! Enjoy a better app experience with the same benefits and services you rely on. Your healthcare benefits, all in one app HMI m...