Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗American Electric Power · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Cost of energy is increasing but without the ability to see the cost of one kWh over time, the customer is lead to believe it’s their amount of energy used driving the cost increase. Please add the ability to see cost per kwh over time.
I have checked the past reviews and noticed that none are more recent. I decided to give the app a try and have been very pleased with it working on my iPhone 12 and 13. The app allows for payments and outage viewing as well as notifications. HIGHLY recommend people utilizing the app these days.
Many reviewers have said this app does not work for them, but it works for me. Although it may not be the best ever, it does allow me to easily track my electric bill and pay it. That’s honestly all I care about. 5 stars because it does what I need it to do. Hopefully it works for everyone else, too.
Welcome to a better way to manage your account with our customer mobile app. You can view and pay your bill, report an outage, check outage status, ma...