Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Shop n Save · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Finally an app I can use everyday. Thanks for listening to customer feedback!
The app doesn’t include the Gibsonia store. The new version doesn’t allow you to create a shopping list. With the previous version, you could scroll through the ad, tap on what you wanted to buy, and the app added the item to your shopping list. The items in your shopping list were even grouped together to make shopping in the store more efficient. With the previous version, you could preview next week’s ad. This version only allows you to view the current ad, even on a Wednesday at 10 pm and that ad is no longer useful since the store is closed and those ad prices expire at midnight. Also, the new version doesn’t allow you to check your fuel perks balance. They need to go back to the previous version. The previous version was user friendly and helpful to the customer.
I regret updating the app and wish I could go back to the previous version. I enjoyed the old style of the app, it was simple and I could see the weekly ads, clip coupons easily, make shopping lists, and see recipes. Now I can’t even sign into the app because my account is connected to a house phone that I can’t get any codes on. The new style of things is more complicated and less easy to navigate. I love shopping at my local Shop n Save and now I’ll never be able to click any coupons so this app has totally ruined my shopping experience and I can find no way to get technical help for the sign in issue. I used to always sign in with my email and I don’t know why they’ve taken away that option and assume people who have used their loyalty program for longer than apps were a thing might not have their account associated with their cell phone.
Our new app has everything you need for your shopping trip to save more money: • Scan product barcodes in store to see available offers • Earn Perk...