Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Innovative Wellness Solutions · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I loved sparkpeople and it was great when they made it into an app! The tabs are hard to find, where and how to log your food diary and I can’t find a upc scanner. But once I figured out how and where to enter my new goals, weight updates, it works really well. I like how it has the ability to give a printable diary, I can easily print it up and show my nutritionist. Overall, it’s better than every paid app that I’ve used and it still holds all the greatness of SparkPeople.
I do miss the old spark people, there just will never be anything quite as good. But this app is almost just as good and the full site, spark America, is almost there too. I wish they still had the old ticker that moved toward your end goal. It was a strong motivator to watch that move and I don’t know why they won’t bring it back. I also miss all of my old saved recipes and meals and don’t really have the time to input it all again like I used to, but it’s way better than the other weight loss apps out there that just feel so clinical and boring. Just bring back the weight ticker!! That was the best feature and most of the reason why I ever lost weight with the original spark people.
While staying easy to use, I love all the new features. Makes staying fit fun.
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