Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mediaworks NZ Ltd. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is an absolute disaster. The fact that I have to log in every single time just to watch live TV or on-demand content is beyond frustrating. I have attempted to communicate this issue multiple times, yet it has been completely ignored. Most smart TVs don’t store login credentials for good reason, and entering login credentials & a secure password using a remote is a painful, outdated experience. It genuinely feels like Warner Bros. is trying to kill this platform on purpose just so they can justify shutting it down. To make things even worse, you’re pushing third-party tethering by using Meta as a login alternative—oh hi, Boomer! Forcing users to hand over their personal data just to watch free-to-air TV is unnecessary, invasive, and flat-out lazy. Meanwhile, TVNZ+ works perfectly—open the app, pick something, and watch. No constant logins, no third-party nonsense, just a functional streaming service. Here’s what needs to change immediately: • Stop forcing repeated logins. Persistent sign-in should be the default, not a luxury. • Fix the iOS app. Right now, I can’t even log in, meaning AirPlay/mirroring isn’t an option either. • Ditch third-party tethering. No one should have to link accounts on Meta or any other platform just to access content. • Make the TV app actually usable. Navigating an on-screen keyboard with a remote is awful and should never have to be done more than once. Right now, this app is a complete failure. If you actually want people to use ThreeNow, fix these problems. Otherwise, don’t be surprised when everyone abandons it for good.
Some good tv shows and movies but the app doesn’t let you minimise the screen to do something else on another app while watching, plus the Ads are so repetitive!! If you pause, you get an Ad, if you fast forward you get an Ad, it’s like punishment. I don’t know if this can be fixed but surely you could tell a user already view that at before, but they decided to go back to watch a scene again. Also they should be able to not schedule TWO OF THE SAME ADS one after the other.
It would be hard to describe an App as bad as this - unless of course you have looked at the TVNZ+ offering. It constantly buffers, periodically just freezes, there is no bookmark function that works, the closed captions option is not remembered (and for someone measured at 78% hearing impaired CC is essential) but ThreeNow disdains that. Add to that it doesn’t remember what you watched in the “Continue Watching” option and the only way to get continuity is to completely shut everything down and then open it all up again - which includes restarting the iPhone - so a 45 minute episode takes almost 2 hours to watch. I tried to watch Far North which is about bungling drug smugglers and inept police and to which the ThreeNow programmers should be added. Decidedly amateur, inept, and worth less than what you pay for it. Ie they should pay you to put up with their incompetence. I wish I could submit a minus star rating.
ThreeNow has been updated and upgraded! As always, you can find your favourite TV shows from Three, Rush, eden, Bravo and HGTV - as well as ThreeNow e...