Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗American Board of Family Medicine, Inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I primarily use the app to do KSA questions and I find the interface to be perfect for the task.
The CKSA questions are no longer opening. Needs improvements for improved navigation.
The old CKSA app was simple but worked reliably AND I could see it. This replacement does have more features, but what good does it do me if the text is so tiny it is illegible? I contacted Customer Service and was told to adjust my devices’ font. I’d already tried that, this is across devices, and it is ONLY THIS APP! I don’t want to get a magnifier out every time I want to use this app. It’s not rocket science. Either make the font bigger or make the app respond to the iPhone’s own font adjustment.
The MyABFM Portfolio app is for ABFM Diplomates, residents, and other ABFM users to access their certification requirements and interact with certific...