Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Fountainhead Mobile Solutions · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Well organized, quick access to clinical guidance documents from my phone. Frequently checking the “recently published” tab helps me make sure I’m aware of new practice-changing information. Overall a very helpful app that I use often.
Great app once it finally gets working. It took some effort to get the app updated and especially to get the practice bulletin and committee opinion tabs to work within the app. It seems that the update portion only works while the app is open so I had to click update and then just leave the app open on my phone which after quite some time finally worked.
I love that all of ACOG is at my fingertips. There are times that I try to recall an article and the app’s search engine pulls up the article quickly. I use the ACOG pregnancy wheel daily and let the pt take a picture of the due date so it is not mucked with later.
The American College of Obstetricians and Gynecologists Ob-Gyns: Download the ACOG app and stay connected with authoritative information from the lea...