Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Graham Media Group, Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Wow a lot like most news organizations and Salon they provide just enough of a title so that you’ll click on it and their new stories are usually on point but liking entirely in information or in-depth coverage of most things. Then to make it worse it’s like they just have ad after ad after ad after ad On their other new stories you would click on from the one you’re reading which are almost always more of a gossip columns an actual news. I’ve never been impressed with his news channel and I am far less impressed with their app, but the app is just a symptom of poor management or marketing and just a clear indicator of the culture and goals of what they bring to the table as a story and makes it pretty much impossible to believe any of their articles are entirely biased because when you lie or lie by omission about small things who knows what else you are lying about. Personally I like KHOU better they have much more in-depth coverage of the news the only thing I like about KPRC is the weather alerts are helpful literally everything else is garbage.
I have watched Channel 2 News for more than 40 years and I have always enjoyed and respected the newscasters with the network. Your work has been impeccable and you make sure every major story is covered. I enjoy watching Dominique and Bill and when one is off it just doesn’t seem right. Thank you for your work and thank you to Frank and Randy too! There are two things that I would like to see you try: 1) a feel good story instead of just all the heavy hitters and 2) quit putting the “killers/bad guys” face on the air every time - one time is enough - then the focus is on the right person instead of the wrong one. Thank you KPRC2!
I love the app but sometimes when I get a notification I don’t see the story that piped up even sometimes when I press on the notification I can’t find the story it would be nice if this was fixed other than that thank you developers and programmers and whoever on marketing suggested this also could you add a conversation option would love to inform or update stories if source is credible or even console fellow houstonian if possible
KPRC 2's News app makes it easier than ever to get the latest news, weather, sports, entertainment and more! Plus, you can watch the daily livestrea...