Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Propel Wellness · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Current application only tracks sleep. There needs to be an update to the software to capture sleep data, meals, and workout data to propel properly. Currently only able to capture steps on iOS. I have to still use my Fitbit to capture that information.
I wish there was a way to have the app track activity rather than just steps. It’s kind of limiting and discouraging to have an hour-long spin session count for nothing.
Used this app to connect my Apple Watch to my company’s wellness platform. Followed the instructions, connected right away.
The Propel Sync app is solely used to connect Propel to Apple Health and pull your data into your organization's corporate Propel well-being portal. T...