Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Glow · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Let me start by stating I love this app. I even purchased the premium version simply because the app has absolutely EVERYTHING you might ask for: tracking your cycle on a calendar, keeping track of your symptoms, your mood, sleep even diet to alleviate your period suffering with the power of big data. This is any computer science/data science student’s dream. If you properly utilize your use, I have no doubt in my mind that this app is perfect for you, whoever you are and that you’ll learn something. Which brings me to my main and only point of criticism. There is simply too much. There are clickables and lots of different features, and I am fairly certain that one user won’t be using ALL of them. So it feels a bit overwhelming and I was on the fence about keeping an app where I’d only be using like 20% of the total features. If developers can see these feedbacks: I wish at least premium came with some options to personalize the home page (I.e remove the features like tips and socialization etc from my home screen since not only I don’t use them, but I also reaaaaally don’t want to see those since I don’t want to feel like this is a social app, might just be me, but removing all topics from tips doesn’t really clear the space, it just leaves a big blank portion where the stories and tips and whatever would go. This really throws it in my face that I am not using the app to its full functionality even though this is all I need. That’s why I docked off a star, but otherwise truly wholesome well rounded app!
I haven’t gotten my period yet, however I’ve been looking at different apps. This seems like a very high quality app. The only thing I wanted to point out is that this app says its for 17+, however I’m sure many girls who have recently started their period could use this. I understand that there are questions concerning sex, however I believe that girls who have gotten their period have already had the talk about sex. It should not seem inappropriate or gross for a girl to see, and I doubt there would be an issue concerning it. There could be this explanation in the game description for caution. There’s also a large chance that girls using this app would be masturbating, which is completely okay! I’m very happy that this app includes that detail, and I don’t think young girls should be excluded because of it. Also, many girls under 17 have sex, so questions like those would be necessary for even girls under 17. I just thought I would point that out. Anyways, the app seems wonderful. I’m not sure if this is in the app, but I think reminders for using protection during sex and that infertile windows should not be used to determine when to have sex, as it is is still very possible to become pregnant even when not fertile, should be added(if not already included.)
I absolutely love this app for keeping track of my periods! And being able to talk to all the ladies! However I wish there was an option just for those of us who are trying to conceive, because a lot of the cyclescopes and other parts are mainly directed more so at the women who are on either on birth control or not trying to conceive. Just for example, if it’s fertile week it’ll mention about taking precaution since you could get pregnant. It would just be nice for us women who are trying month after month, to have a little bit of encouragement around that time! and also maybe some information on whats going on with our bodies if we did actually conceive, but the pregnancy didn’t take. My dr told me that happens more often than we realize and will think its just a heavy period. Just like it does when it gives us all the helpful information on all of our moods and hormones and all of that during the cycle scope! That’s my only opinion to make it better. Other than that I cannot complain, I enjoy a community of women being able to just talk about all of our women issues and not have to be embarrassed or ashamed. I love Eve, I also have a couple other apps, but I can’t even use those ones like I can Eve, because they’re primarily for pregnancy. Which obviously after TTC for 5 years only keeps me looking and hoping. Anyways! Thanks Eve!
Eve by Glow is a savvy period tracker and sex app for women who want to take control of their health and sex lives. Eve predicts your next period and...
| Name | Price | Type |
|---|---|---|
| Glow Premium (Monthly) | $15.99 | Monthly |
| Glow Premium (Quarterly) | $29.99 | Quarterly |
| Glow Premium Lifetime 70% Off | $29.99 | One-time |
| Glow Ovulation Calculator (Annual) | $35.99 | Yearly |
| Glow Premium (Annual) | $59.99 | Yearly |
| Glow Premium (Annual) | $59.99 | Yearly |
| Glow Premium (Annual) | $59.99 | Yearly |
| Glow Premium (Annual) | $59.99 | Yearly |
| Glow Premium (Annual) | $59.99 | Yearly |
| Glow Premium (Annual) | $59.99 | Yearly |