Waffle: Daily Word Game

Waffle Studio Ltd · iOS

Waffle: Daily Word Game

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Waffle: Daily Word Game screenshot 1Waffle: Daily Word Game screenshot 2Waffle: Daily Word Game screenshot 3Waffle: Daily Word Game screenshot 4Waffle: Daily Word Game screenshot 5Waffle: Daily Word Game screenshot 6Waffle: Daily Word Game screenshot 7Waffle: Daily Word Game screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Waffle: Daily Word Game Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.2 (76)

Rating Distribution

4.2
★★★★
76 reviews
5
11%
4
7%
3
0%
2
20%
1
63%

Top Countries

🇺🇸 US🇬🇧 GB🇦🇺 AU
Reviews (3)
★★★★Sonofthesun36511/29/2023
Love it

Excellent game. A “random waffle” button would be great or the ability to sort the archive by unfinished puzzles or by stars earned (in case you want to try for 5-stars on a previously 1-star waffle). As it is, you have to manually scroll through hundreds of archived waffles.

★★★★★Leedvm11/10/2023
Awesome

Thank you so much to whoever developed this game. I love word games and saw a guy on a plane next to me playing it. I asked him about it and downloaded it immediately. Its great- kind of like wordle but more fun for me, and I like that i can replay until i solve it, do as many archived games as i want etc Many thanks brilliant person!

★★★★Rainlily Woods7/7/2023
Obsessed with this game!

I just found this game last night and I can’t stop playing it. 😁 I love that there are archived games to play. I’ve gone through a month’s worth in less than a day! The only thing that would make it better is if the orange tiled turned white when you move them “out” of the word they are in. Sometimes when you swap letter tiles an orange tile will end up in a word it is not really in. It can be a little confusing to try and remember which row or column the orange tile came from. Does that make sense? Otherwise I LOVE your game! I’ve had to do a couple of do overs, but I’ve also gotten a few bingos (5 swaps left.) Challenging but fun game - well done!

Version History (10)
1.6.05/22/2026
1.5.61/7/2026
1.5.512/12/2025
1.5.411/28/2025
1.5.210/28/2025
1.3.27/9/2025
1.3.15/28/2025
1.35/26/2025
1.21/25/2024
1.01/1/2023
Available In (115 Countries)
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇭 BH🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇾 CY🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇹 MT🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇷🇸 RS🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇰🇭 KH🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (1)
English
App Details

The original daily word game in the shape of a waffle! Waffle is a delicious daily word game of letters and logic. Rearrange the letters into the cor...

iOS App ID
6443867972
Content Rating
4+
Min OS
15.0
Size
20.5 MB
Publisher
Waffle Studio Ltd