Tofu - The Game

Jun Saotome · iOS

Tofu - The Game

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Tofu - The Game screenshot 1Tofu - The Game screenshot 2Tofu - The Game screenshot 3Tofu - The Game screenshot 4Tofu - The Game screenshot 5Tofu - The Game screenshot 6Tofu - The Game screenshot 7Tofu - The Game screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Tofu - The Game Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
3.5 (142)

Rating Distribution

3.5
★★★★
142 reviews
5
20%
4
8%
3
13%
2
15%
1
43%

Top Countries

🇺🇸 US🇯🇵 JP🇨🇦 CA
Reviews (3)
★★★★★Bea4442/6/2019
I love Tofu

I have literally never written a review for an app before, yet I play new ones constantly. It’s true, Tofu lacks in a few features. The only way to get coins is watching ads. There are limited skin options for your tofu. However, this game is addicting, soothing, and super fun. I play it on my commute and I play it watching movies. I love to watch the tofu jiggle. The levels are easy to get through, and once in a while a challenge comes up. There is no time pressure and it is exhilarating to feel the BZT BZT haptics of your tofu plopping its way to its red destination. It is a beautifully simple and aesthetically pleasing time of puzzles that don't stress you out.

★★☆☆☆stinky tofu 212/31/2018
Addicting but some flaws

The game is very cute and I completed all the levels and stages. Most of the levels were pretty straightforward and easy, even if the levels progressed. Even by the last set of level, the stages were equally challenging as the beginning levels. I’m giving it a two star though because I didn’t like some of the lack of features it had. When you buy hints with your coins, your hint doesn’t save. So if you go to another stage, then back, you will need to buy the hint again for it to show. Also, it doesn’t save the hint so if you want the second hint, you will need to buy the first hint again then the second hint. Also when you were watching the ads, when you want to “spin again”, the button doesn’t work all the time. I would just keep on tapping the button until it works again. I don’t know if there’s like a short period of time I need to wait until I can spin again but that’s what it seems.

★★★★Tori_Lizzy_Cast11/24/2018
Great and kind of bad at the same time

People are saying there aren’t any ads, but THATS NOT TRUE!!! I keep getting ads and it’s annoying. It’s a relaxing game even though it doesn’t have music or sound. That let’s you to be able to listen to anything on the same device while you’re playing! I love it because it can be a brain twister and challenge. I love challenges! I love the way the tofu jiggles, very satisfying! But the ad part goes for every game I have. They all have ads and I hate that they make you pay for not having ads and I can’t pay for it. Love the game besides some other things and keep up the good work!

Version History (9)
1.0.84/11/2019
1.0.74/2/2019
1.0.64/1/2019
1.0.52/26/2019
1.0.412/31/2018
1.0.311/29/2018
1.0.211/14/2018
1.0.111/7/2018
1.0.010/20/2018
Available In (3 Countries)
🇺🇸 United States🇯🇵 Japan🇨🇦 Canada
Supported Languages (1)
English
App Details

Roll to the Goal! Slide to roll the Tofu to the direction you wanna move to. The Tofu can only roll if there’s blocks below it. You can let it lie do...

iOS App ID
1438815137
Content Rating
4+
Min OS
8.0
Size
156.2 MB
In-App Purchases
Yes
Publisher
Jun Saotome
Ja