Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Gregory Mayer · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This game is so fun — my 7 year old plays it and loves it and it has greatly sped up her times tables memorization.
It messes with me and whenever I try to shoot the aliens with numbers even if I should the right number it still says it’s wrong and then I should the other one and then and then the number like changes immediately before I shoot it and I just can’t get it in there really fast and they shoot lasers that whenever you shoot they really don’t blow up if you should come once they shoot him twice he didn’t blow up and they’re not supposed to do that I don’t think and it doesn’t like whatever I’m playing a game it’s whenever I try to shoot the right astroid it says it’s wrong and then I look back after I saw that I saw it said 4×3 and then I shoot 12 and then it says it’s wrong and then I look at it says 4×4
It’s fun and you learn at the same time
Space Pig Math: School Edition is an action game for practicing your times tables - up to 12x12 - with satisfying, visceral feedback and retro-inspire...