Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Adam Hauze · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Been using a couple months now. Mostly just in bed, adding some games I learned about that day so it doesn’t fall out of my head by morning. Search is quick too. Sounds like a dumb thing to praise but the last app I had would spin for 5 seconds every single time.
Such a clean, simple way to track all the games I play. Makes everything really easy to organize and revisit.
Track what you're playing, queue up your backlog, wishlist games for later, and never let a great game slip through the cracks again. DISCOVER FROM 3...