Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Bradley Stanton · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Like the game but it has a large lag time problem,and, it just…quits working. I bought the game because I could, according to Apple play it offline. But the lag time during less than optimum connectivity (such as traveling through mountainous terrain) leads me to believe it was falsely advertised. But then again I am now traveling in an urban environment and still issues persist. Fortunately, it cost less than a cup of coffee so, I will put up with the quirks. I don’t think this review will be seen as it is well below 5*’s and those get buried deep.
Super addicting.
Tired of word games that fall into the same old patterns? This game won't. Trust us. Spill a handful of slightly magical coffee beans, and as letters...