Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Zimmer Biomet Connected Health LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
In general, I found MyMobility to be very helpful and easy to use. It definitely improved my experience and aided in my recovery. The assigned exercises and exercise videos were my favorite part. I disliked that I could not edit my responses or go back in any way. I also disliked the lack of user personalization and the inability to ask questions. A library of videos and the option to download them (without cost) would be an excellent addition. All in all, it’s a good tool.
I have used this app since my TKR in November. I like that it offers new exercises every week and reminds me to do them. But it has drawbacks . First in the early weeks I was trying to do the exercises my home health PT was giving me. And this gave me additional ones to do. And nagged me three times a day. Plus I was using my ice machine most of the day and trying to elevate my knee. It seemed like too much to handle in the early days of rehab. Now that I am three months out from surgery I have a bigger problem with the app. It does not log when I complete a session after I enter the reps and rate how difficult the workout was. So when I come back to it later in the day to complete another set it does not record my previous workout and I have to enter the difficulty level again. And then I am locked out for another hour as it thinks I just finished. This never allows me to successfully complete three sets of exercises and makes me feel like a failure. Which defeats the whole you are doing your best effort to progress. It just makes me mad and not motivated. So I am unhappy with the app overall but keep doing the exercises because I need them to get better
I have not had any technical problems with using the app. Face recognition works great, although I hate that it logs out instead op remaining open. There’s no sensitive info so why? My biggest gripe is that I am following the exercises exactly as described and for the life of me it NEVER will give me 100%. I am a person who hates exercise and needs lots of encouragement, and this makes me feel like a failure. My emotions are already a mess because of the pain I’m in, being nervous about the surgery, not to mention the stress I am under at work. I am trying my best to follow orders so my recovery be be a success. Either this needs to be adjusted or a better explanation of how to get 100% is a must. This “reps divided by time divided by your date of birth and how many times you curse” doesn’t make any sense at all. Please say “ this is how many reps, how many second you hold and it should take you x-amount of time to complete = 100%”
Your Journey. Your Progress.Your Recovery. The mymobility®app is your digital health companion, bridging the gap between you and your care team. With...