Medium: Read & Write Stories

A Medium Corporation · iOS

Medium: Read & Write Stories

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Medium: Read & Write Stories promotional image

Screenshots

Medium: Read & Write Stories screenshot 1Medium: Read & Write Stories screenshot 2Medium: Read & Write Stories screenshot 3Medium: Read & Write Stories screenshot 4Medium: Read & Write Stories screenshot 5Medium: Read & Write Stories screenshot 6Medium: Read & Write Stories screenshot 7Medium: Read & Write Stories screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Medium: Read & Write Stories Make?

Monthly Revenue
$400.0K
Annualized estimate
$4.8M
Per Download
$6.67

Platform Performance

🍎iOS
Revenue
$400.0K
Downloads
60.0K
Rating
4.8 ★(156,858)

Rating Distribution

4.8
★★★★★
156,858 reviews
5
1%
4
1%
3
2%
2
8%
1
88%

Top Countries

🇺🇸 US🇮🇳 IN🇬🇧 GB

Rankings

Category Rank
#14
Reviews (3)▼
★★★★★patgoley9/10/2022
Updated review!

A few weeks ago I left an unfavorable review highlighting a number of bugs and design issues with the Medium app. However, with a recent update it seems that many of the issues have been resolved! Just wanted to say thank you to the developers and everyone involved in listening to and applying my feedback. These changes really have made my experience better and the quick turnaround was also impressive. Thank you so much 🙏🏻 If I could make one last suggestion, there doesn’t seem to be any direct way to give feedback or bug reports for this app outside of leaving a review on the App Store. I would’ve happily sent an email with my feedback and given the devs a chance to fix them before leaving a poor review. It’s also just easier and more efficient to communicate that way if you need more info or screenshots or anything like that. Setting up such a feedback channel can help protect your illustrious App Store rating and keep the business folks happy. Cheers again for building a great app and a great community and for valuing your user’s feedback 👍🏻

★★★★★suicidalQ2/20/2020
I love to read thanks to medium

I enjoy medium so much. I appreciate the arts deeply. As a youth I never liked to read. Thanks to the platform provided by medium. That has changed. It’s true I was reading for the wrong reasons at first. It was strictly looking for her good bye and to catch her communication with her new man. Then the concept of regular people writing articles started growing on me. Because my passion for independent underground hip hop. Is rooted in the same idealism. Regular people making art for the love it. No big record deals no promise of getting rich. Pure passion and maybe one day growing a fan base that allows these type of artist to quit their day jobs. Honestly I still look for a story,she being this women I fell in love with. may write directly to me giving me closure. Maybe a letter directly to me helping me gain control of my mental issues. From the hacker or whom ever saying, Questor this is some kind of intervention your not crazy. But the fact is even how ugly my reasons. Maybe paranoia maybe a kid that hated to read is reading. I don’t try to store the stuff I read fully just little bits. Cuz other things in my mind need to stay in the foreground. But I read and for that I thank you. I may not ever get who ever to stop hiding behind the keyboard. I may one day get serious and use this as the platform for my life story. Cuz the collectives little game won’t stop. So I can’t focus on my dreams or goals. Better yet I just don’t focus on them. Even when I read hints that say that’s what people want. Mean Need to reclaim my self through arts. Everything is on hold as far as those things go. Till people grow balls to easy my mind. I will keep reading and stay a fan

★★★★☆Abe Rad3/6/2018
The app asked for a review so here it is:

First off I love what Medium is doing here. From a consumer of interesting writing, this is exactly what I want; no ads and very often articles that are interesting to me. The articles surfaced are improving as I use the service which is a good sign that what these people are doing with my usage is working. The app on the other hand has some nagging issues for those who use an iPad in landscape or simply prefer landscape mode regardless of device. This app is clearly designed to be used in portrait mode... yes it works in landscape but the layout doesn't really fit the screen most of the time, and has huge white margins on both sides. It's as if the designers decided rather than reflow the text, we'll just keep the same text width and add huge margins on the sides. Large pictures that are embedded within articles tend to be cut off when in landscape, but are sized nicely to fit within the screen in portrait. Even worse, as of the last update the app shows a blank white screen when switching from portrait to landscape. I know that this may come off as a bit of a quibble, and it is, but a large iPad Pro just isn't very comfortable in portrait, and anything with videos really should be in landscape anyway. Besides, the app did pester me for a review, so here you go... All in all, a great service and an app that is more than usable, just not 5 starts great... yet.

Version History (557)▼
4.3248/31/2026
4.3238/24/2026
4.3228/3/2026
4.3217/28/2026
4.3207/22/2026
4.3197/13/2026
4.3187/6/2026
4.3176/29/2026
4.3166/22/2026
4.3156/8/2026
Available In (115 Countries)▼
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Supported Languages (1)▼
English
App Details▼

Welcome to Medium, your home for human stories, useful advice, and inspiring insights. Immerse yourself in a world of wisdom with writing from renowne...

iOS App ID
828256236
Content Rating
13+
Min OS
17.0
Size
230.1 MB
In-App Purchases
Yes
Publisher
A Medium Corporation
US

In-App Purchases (6)

NamePriceType
Medium Membership (Monthly)$4.99Monthly
Medium Membership (Monthly)$4.99Monthly
Friend Membership (Monthly)$14.99Monthly
Medium Membership (Annual)$49.99Yearly
Medium Membership (Annual)$49.99Yearly
Friend Membership (Annual)$149.99Yearly