Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗NutriBullet · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The nutritional info should be listed in the app recipes—especially since people are using the Nutribullet to supplement a healthy lifestyle and/or eat better. I compared recipes between the app and site, and the nutritional info is on the site. What is the point of an app when the site has more info? An even worse failing is that the favorites list in the app appears to only save 5 recipes at a time. The website doesn’t have a function for saving favorites, so I can’t save them there. Are users supposed to use AllRecipes, or maybe Pinterest, to save more than 5 recipes? I bought this Nutribullet because i know nothing about juicing and wanted to use the app for recipes and nutritional info. I’m going to try the Ninja app to see if it offers better functionality. If so, I’m returning the Nutribullet and getting the cups that fit my Ninja blender.
I really enjoyed this app until the update 5 days ago- when it updated, all my saved recipes were gone. So I tried to sign out and sign back in, and now it’s saying my account doesn’t exist! However, when I try to make a new account with the same email, I get an error message saying there is already an account with that email address. Something is glitched with account sign ins- this needs fixed ASAP. I also noticed that when I try to search some of the recipes I love that I remember the names of, they are gone. I’m not sure if they were deleted or if I can’t see them because I’m not logged in, but if they were deleted, not cool at all. If this isn’t fixed soon, I’m going to try to find a corporate email to send a complaint to. This is just unacceptable.
Inability to make your own recipes or edit existing ones makes the shopping list and app not that useful, especially since many of the recipes for soups that came with the NutriBullet Rx are not included. Rather use photos of the recipe book pages that I can edit on my phone and use at the grocery store. Not giving 1 star because even though the app is not user friendly at least it promotes healthy food choices.
It's the NutriBullet Recipes App updated to the newest release with a much smoother user experience. Finding recipes is easier and faster than ever b...