Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PregActive Pty Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I literally have tried several pregnancy workout apps throughout my pregnancy and none of them were what I was looking for. I came across the PregActive app and immediately knew I wanted to continue after the free trial. This is such a great app with workouts that actually feel appropriate for each week of pregnancy. Also the overall layout of the app is so helpful and easy to navigate:)
I highly recommend PregActive. I used it throughout my first pregnancy and currently doing it again for my second. To be honest, I couldn’t imagine going through the pregnancy journey without it. And Kerryn is fantastic! She is approachable and helpful.
Enjoy our free selection of pregnancy and postpartum workouts within the PregActive App including Prenatal Yoga, Prenatal Pilates, Prenatal Strength a...