Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Brandon Parham · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I downloaded this game a few days ago, and I’m obsessed! It’s very fun and addicting, while also a good challenge! This is easily my favorite game!
Having a lot of fun with it! Noticing a couple oddities though. If there is a hot zone that starts just before the game ends and you press try again right away. The hot zone doesn’t erase and will take the penalty off of your new round. I would also like to see pieces come up after each piece is placed rather than only when all three are gone. Lastly if there could be a higher spawn rate of hot zone colors while they are active that would great!
Good job on a good app. It’s very good
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