Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗PillTime Ltd · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
The app used to work really well but recently it has no information at all I have taken to ordering through the surgery and this way I still get my order
Love the new app, really easy to use. I get reminders when I need to order my meds and can order direct with my GP through the app. The order tracking is great and keeps me informed as to the status of my order. Great work!
Whilst the app is just about ok the people behind it have to be the most incompetent people I have ever had the misfortune to deal with. Don’t expect your medication on time, I left them before because of that but got transferred back when the replacement service I used no longer did personal prescriptions. I thought I’d give them the benefit of the doubt but sure enough they screwed up totally yet again. Even so far as to ignore one order placed and then sending the next order in their own boxes instead of being pouched. It’s no wonder their phone lines are so busy!
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