Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Ellen Lash · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I love this app and all of the local events posted. Such a great community. Wish this was around 20 years ago!
I love the idea behind this app and the hustle of the creator. Ellie is really doing a service to the outdoor community in Colorado with her work! The app still has a few bugs that they are working through, but overall is easy to navigate. I wish the connections component worked better and that you could search by your geographic area to find people to get outside with. When I scroll the connections, the app has reliably crashed every time for the last 6 months since I started using it, so hopefully this gets an update soon!
Discover the Great Outdoors with Backcountry Beauties Welcome to Backcountry Beauties, where the wild spirit of Colorado's outdoors thrives in a commu...