Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Meetup LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
It’s hard to put words to apps this limited, buggy, and unnecessary. The same functionality for organizers exist in the standard Meetup app and allows you one app to manage events. Then along comes this app, which has not been functionally changed in years and cannot even enter a description for an existing event without moving text around randomly within a standard text entry box. It’s like Meetup hired a bunch of college interns to write a redundant app over a weekend based on web frames and awful cross platform development tools. At least try to make the app have some level of functionality beyond what you already have before splitting already poor mobile apps into two separately bad apps, which are now only half as good as they were before, which was already bad. None of this makes any sense and I would encourage any fellow meet up organizer to simply delete this Organizer app and revert to the web or standard Meetup app.
Just what we need, a 2nd app to manage things we previously could from the main meetup app. It’s like meetup business planning is like “how can we make the user experience worse??” and then they implement whatever they come up with. Let’s add a 3rd app just because… To address the developer response: I could previously “manage events on the go” from the meetup app, without the need for a second app. Why not a 3rd app to “allow me to create events on the go”? And another app to “allow me to edit events on the go”? You’ve stripped features away from the main app, making 2 apps a necessity for organizers who also want to attend other groups events. It’s entirely stupid to have a 2nd app with functionality that used to be present within the main meetup app. So many technologies allow persona changes with a simple drop-down….why would meetup think an entirely different app (which will of course have its own changes, updates, and management) is the right way to go? Dumb idea from the start.
Looks like the developers have listened to the reviews for the first iteration (which needed much improvement). Glad to see many of the key features like seeing users and contacting users were added. They still link back to the web interface but it’s quite useable. One feature that is critical and poses a safety issue: please allow organizers to ban members from the group from the app and prevent them from seeing future event times and locations. This is a serious safety concern as these banned members can easily crash an event and threaten members.
The Meetup platform you love, exclusively for organizers. Bring your people together wherever you happen to be. Use the Meetup for Organizers app to:...
| Name | Price | Type |
|---|---|---|
| Meetup Subscription: 1 month | $23.99 | Monthly |
| Meetup Pro: 1 month | $34.99 | Monthly |
| Meetup Subscription: 1 month | $44.99 | Monthly |
| Meetup Pro: 1 month | $55.00 | Monthly |
| Meetup Subscription: 6 months | $98.99 | Semi-Annual |
| Meetup Subscription: 6 months | $179.99 | Semi-Annual |
| Meetup Pro: 6 months | $179.99 | Semi-Annual |
| Meetup Pro: 6 month | $290.00 | Semi-Annual |
| Meetup Subscription: 12 months | $299.99 | Yearly |
| Meetup Pro: 12 months | $500.00 | Yearly |