Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Sunrise (App) · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I felt the process was easy and appreciate the ease of how everything works - zoom calls and in app messages to reorder. Tests were quick, spent plenty of time going over results, and I always get my supplies quickly when ordered. Not scammy at all.
I took the results from my sleep study that Dreem Health did to my primary care physician and he basically threw them out and said they are not a diagnostic test, which Dreem Health didn’t verbally disclose. So now I have a referral from my PCP to get an overnight sleep study done. I wasted $300 (it turned out it to be almost twice as expensive as Dreem Health quoted me) on a test that’s not even a diagnostic test. Should have saved that money and just went to my doctor. They also referred me to another company to get a CPAP machine that called and texted TWICE A DAY for weeks to try and get me to “complete a profile”. It felt scammy.
I’m surprised to see all the negative reviews (most of which are about insurance). As someone with a disability, going to doctors all the time is exhausting and finding this was a godsend to get me through an easy sleep trial at home and a CPAP machine delivered to my home. Pulmonologists and Sleep specialists are incredibly expensive and there are hoops to jump through with every part of getting sleep apnea treatment. What this did for me was make those hoops smaller and from Home.
Tossing, turning, or even finding it hard to breathe – we've been there, and we understand that sleep isn’t always as simple as it should be. That's w...