Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Merlin Collective, LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
For me, it’s not working. I’m getting less sleep than when I started this program three weeks ago. I think the issue is that this seems to focus on those who have trouble falling asleep. It does briefly mention those with issues waking up in the middle of the night and not being able to get back to sleep, but only very little. That’s the problem I have and I’ve found this to be ineffective for that. Since I’ve started this, I’ve only been able to fall back asleep one time and and am typically getting about 4 hours of sleep a night. The other concern I have is that this is a very difficult and controversial approach to overcoming insomnia. The central element is sleep restriction therapy. It is absolutely brutal, but you don’t get the details as to just how brutal this approach is until after the low introductory cost for the first week has passed and you’ve been billed a hefty sum for your subscription. My bad for not doing my due diligence before signing up, but I’m pretty worn out and willing to try just about anything. Maybe it will get better, but so far it is absolutely terrible and I’m much worse off than before I started it. It would have been nice to know just how difficult this was before I paid for the subscription. That being said, from other reviews I’ve read, it does seem to work for other people. I’m just not one of them.
I've been having trouble sleeping for a year and a half now. I've tried many times to get better, but nothing has ever worked. I've tried super rigorous sleep schedules, sleeping pills, exercising to tire myself out, meditation...basically anything that anyone in my life has recommended, but nothing has worked. It's gotten to a point where I can literally feel my heart palpitating because of my lack of sleep. I'll go a few nights with less than 5 hours of sleep, and for the next few morning, my heart will beat like crazy at random points in the middle of the day.My friend recommended Stellar Sleep to me this January (new year, new year right?), and I've been telling her that she probably saved my life. When you start the program, it asks if you want it to be more advanced or more basic. I chose the advanced option because I knew I had to go all-in if this was going to do anything for my sleep. It also asks you to designated accountability "coaches", who are basically people in your life that will help you stick with the program. After that, Stellar Sleep gave me videos to watch every day and quizzes to complete. It basically slowly taught me how to identify what exactly was going on in my life that was destroying my sleep, and then created a methodical plan to tackling those things one by one. Now, when I open the app and see the owl, I just feel so emotional and happy about all the support I'm getting.The program itself isn't a quick fix, and takes work for sure, but it works. And for me, that's all I care about. I usually spend about 15-30 minutes a day in the app (I like poking around the different charts), but honestly even if you told me I had to spend an hour a day for the rest of my life using this app to let me sleep again, it would be worth it.
I found Slumber One at a point in my life where I hadn’t slept for weeks. I mean that literally. I track my sleep and I had gone for at least 3 weeks where Fitbit told me I literally had slept 0 minutes and 0 hours in the past 3 weeks. I tried melatonin. I tried cutting out all coffee. I tried reading a book in bed. I tried meditation. I tried weed. Nothing worked. Some days I would get tired. So frickin tired that I thought for sure I would be able to sleep that night. Nope. “Fooled you” my brain would say. I would lay in bed so exhausted that I felt like I could die, but I just wouldn’t fall asleep. When I found Slumber One, I bought it on impulse, but I honestly didn’t think it would work. But I had already spent hundreds of dollars buying things so why not try something else. They’re from Harvard. Maybe it’ll work. If not I can tell people even Harvard can’t help me. The first week using Slumber One I didn’t think much was changing. More money down the drain. But then the second week, by some miracle I actually slept. I slept for 2 nights. My Fitbit counter was finally no longer at 0. Third week I slept for 5 nights. By the fourth week, I actually slept every single night. If you’re reading this and you can’t sleep, then do yourself a favor and get this app. This really, actually works. I don’t know how. Some of the stuff they tell you to do just seems completely illogical, but somehow, through their sequence of instructions, I can sleep again.
Learn how to sleep again with the award-winning mobile app for insomnia started as a venture at Harvard Innovation Labs, and developed in collaboratio...