Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Fight Colorectal Cancer Inc · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app is a safe spot to connect and learn from fellow survivors and patients.
Would give zero stars but can’t. Upon opening the app you’re immediately thrown into a login wall. To create an account you must fill out an interview style application. So I did. And days later I have not been approved or had any response. Meanwhile there’s literally nothing I can do with the app. Before I can even know anything about the app I’m asked “what are you wanting to get out of the app” and “what are you going to provide to us” and .. yea come on now. Don’t bother with whatever this app is supposed to be.
How do you deny someone looking for help? Absolutely despicable.
Are you or a loved one impacted by colorectal cancer? While a diagnosis feels overwhelming and isolating, we have created our Community of Champions i...