Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Withings · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have been using this app along with the scale Body + and the ScanWatch for over two years now. So, I kind of love it. It gives me my fitness measures: weight, fat and muscle mass, bone mass and water. The watch tracks my fitness level but… There is always a but. The App keeps adding a weight measurement each day even if I don’t weight myself. So it messes my metrics if I don’t remember to manually remove this measurements. In addition, the watch gave me trouble at the beginning (malfunctioning) but even though the company was super responsive and they replaced the watch, it was really hard to get the information on who to contact and how to get things done. It was almost as if they didn’t want me to find out. In addition, they have raining sod their products but no place to write a review. That’s why I am writing it right here!!! So, over all the app is great (besides the adding those measurements), and the products work (my watch measures my sleep, I can even take me ECG, and it is beautiful). And customer service was nice over all but honestly there are little exasperating times, like when they updated the app and I really hated the new look where things are not easier to grasp but the contrary. Don’t update just for the heck of doing it. The last update added not a single feature but just changed the look and I didn’t like it.
It does the things well enough. My beef with the app are the sleep tracking and Fitness Level. Regarding the sleep tracking, it's just pulling data from the Health app and that's a well and good, problem is it thinks I've slept, on average over a week, 15 mins a night. This is patently false. I'm closer to 6 hours/night. Regarding the Fitness Level functionality... I am a 52 yr old man, 5'11", 160lbs that works out 5-6 times a week at a high level of intensity (weights, HIIT and running). I'm in far better shape than most 52 year olds yet the app claims that my fitness level is under that of a 65 yr old. That's insane. And wrong. Not sure what the app is using to calculate this, but it's doing it wrong or using the wrong data. Happy to share info with support to fix the problems. Update: the sleep tracking has been fixed, it’s showing accurate data. The fitness level is still garbage. Same notes as above. NEW problem... The periods that you can view your data in are ridiculous. Sure Week, Month seem logical, but it's not. It's literally the current week, month, quarter(??) and year. Quarter?? Huh?? How about just 3 months w/o this weird quarter limit. And year? I can't see my progress over the past year bc it's literally the calendar year. Wha?? So in April I can only see a couple days. If I view quarter and go back, I can't see April. If I go back a year, I see 2022 NOT the past 12 months. Ridiculous. This needs to be fixed.
My partner and I have had the Body+ scale for over three years now. It has been a big help to me throughout the pandemic for tracking my weight and workout progress. I have always enjoyed that the app offers neat visualizations of my weight and composition AND facts about why all these things are important to look after or how to improve. I still love the scale and the information it tracks for me, however this recent major update has been a shock to my system and has highlighted for me little things that have always made checking my information inconvenient. There was no in-app notification about the update; the weight and composition data was just inexplicably in two different areas all of a sudden and by default you see data by Month even though there’s hardly anything to see if you only weigh yourself a few times a month. That can’t be changed in settings, which are strangely located at the very bottom of these screens. Something else I’ve never understood is the redundancy of the Home and Dashboard tabs + the fact that I’m being forced to view information that I already know and/or don’t care about (I don’t need to see my workouts here, I have separate apps for tracking that, but I’m afraid to delete because I don’t know whether that will affect my charts somehow. I also don’t need to be reminded that I only work out three of the seven days in a week, why can’t I remove or update that goal?). This is a fantastic scale and the app is fine, but hopefully it will be taken to the next level by allowing its users to customize what they see in the near future.
Whatever your goal—weight loss, activity, blood pressure management, or better sleep—the Withings App is your gateway to health management, offering e...
| Name | Price | Type |
|---|---|---|
| Withings+ Monthly offer | $9.99 | Monthly |
| ECGs Cardiologist Review | $59.99 | One-time |
| Withings+ Annual offer | $99.99 | Yearly |