Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗HTH Worldwide · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This app leaves me feeling miserable every time I’m forced to use it. Since the major change a year ago: 1.Facial recognition doesn’t work for login 2. More clicks to complete the online submission of claims 3. Unclear what service option to select when submitting a claim 4. Little space to write what service the patient received. 5. Slower than it used to be 6. Must select the patient name when beginning the claim but the app doesn’t save the patient information. Have to enter into the patient screen and confirm the same information a second time. Previous problems that are still present (and now added upon— see above): 1. SO many clicks 2. Currency should be tied to country where the hospital or physician are located automatically (see #1) 3. Automatic pop up and a total three clicks) just to to access the camera to take a photo of your bill. 4. Autocorrect for typing errors does not function within the app. 5. Have to confirm a second time the reimbursement information, though you selected it at the beginning 6. Must say you don’t have other insurance or a work place injury for every single claim, even for a claim for a child and even though the member has never had any other insurance (this information should be able to be saved under the patient information tab)
Doesn’t say how to get your policy attached to your account in the app. You need to go on to the website and ‘register’. No specific instructions. Just accidentally found it. Then again it doesn’t automatically show up on the app . If you have insurance previously it only shows the last expired certificate but not the current one. Every time you buy a policy when you travel you have to delete the app, reinstall again for the current policy to show up. Very frustrating and such a time waste!
As a international PhD student, our university insurance plan with geoblue provides very good coverage which helps a lot when I was not feeling well in the last three months. It gives me such a relief financially so I can focus on my study instead of all the hassle with medical bills. Great customer support and very good plan coverage with our local clinic and hospital.
This app is for Blue Cross Blue Shield Global Solutions℠ (BCBS Global Solutions℠) members. With the BCBS Global Solutions app, members have convenie...