Old House Journal

Active Interest Media, Inc · iOS

Old House Journal

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Old House Journal screenshot 1Old House Journal screenshot 2Old House Journal screenshot 3Old House Journal screenshot 4Old House Journal screenshot 5Old House Journal screenshot 6Old House Journal screenshot 7Old House Journal screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Old House Journal Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$1.00

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
1.0K
Rating
4.9 ★(8)

Rating Distribution

4.9
★★★★★
8 reviews
5
0%
4
0%
3
0%
2
13%
1
88%

Top Countries

🇺🇸 US🇨🇳 CN🇨🇦 CA
Reviews (3)▼
★☆☆☆☆$$$ Spent1/18/2018
Great magazine, wish the app let us read it.

There have been long term issues with this app which I’m hoping will NOT push this app to join Magster, a truly awful digital management system. This app consistently requires me to repurchase issues I already own, then says, “You already own this issue. Would you like to receive it again for free?” That is a minor annoyance. Lately it allows me to purchase issues but not read them. It keeps throwing me out. That is much more serious. Please repair this. PS. Thank you for keeping old issues available for purchase, something Magster would limit.

★☆☆☆☆rmrck7/26/2017
Only if you like headaches

I had enjoyed OHJ and been reading it on my iPad for several years. Occasionally there were download/sync problems but they always cleared up in a few days with no hassle. This Mar 2017 however, it stopped working altogether. I could neither download new issues or read old ones. I sent emails through the app and directly providing requested information (my name, address, Apple receipt, etc.) all to no avail. It was the same old arc: first a do-not-reply, then a request for information, then a request for screen shots from an actual customer service rep, then a request for Apple receipt and finally back to do-not-reply. This went on for 3 months from March thru May 2017. Since them I'm being "sent to the appropriate department for review". Guess I didn't pass review. Oh, and in March, I had 9 paid months left on my subscription.

★☆☆☆☆Charbonneau W9/10/2013
UPDATE!!! App Crashes! Been like this for Months!

NOW they have updated the app, the individual issues will not download!!! For three weeks now I have been getting an error message that states the app cannot connect to the server and to try again later! PLEASE OHJ, get your act together or refund my money! now with your update, the issues won't even download! DO NOT SUBSCRIBE! Even after you download a full issue, you cannot open and read the issue unless you have an internet connection. This has been a persistent problem for MONTHS and it has not been fixed. What use is a digital magazine if you have to be online in order to read it? Hey OHJ, fix the glitch already!

Version History (41)▼
8.5.145/21/2026
8.6.01/21/2026
8.5.1012/12/2025
8.5.92/26/2025
8.5.810/17/2024
8.5.76/27/2024
8.5.53/19/2024
8.5.48/23/2023
8.5.212/29/2022
8.5.19/2/2022
Available In (115 Countries)▼
🇯🇵 Japan🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇰🇭 KH🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS🇧🇯 BJ🇧🇫 BF🇨🇲 CM🇨🇬 CG🇨🇮 CI🇯🇴 JO🇱🇦 LA🇲🇱 ML🇸🇳 SN🇹🇿 TZ🇺🇬 UG🇿🇲 ZM🇿🇼 ZW
Supported Languages (2)▼
DutchEnglish
App Details▼

The Old House Journal app offers old-house enthusiasts practical hands-on advice for restoration and renovation. Like the print magazine, the Old Hous...

iOS App ID
492726620
Content Rating
4+
Min OS
13.0
Size
99.6 MB
In-App Purchases
Yes
Publisher
Active Interest Media, Inc
US

In-App Purchases (10)

NamePriceType
Old-House Journal August-September 2011$0.99One-time
Old-House Journal June-July 2011$0.99One-time
Old-House Journal December-January 2012$0.99One-time
Old-House Journal April-May 2011$0.99One-time
Old-House Journal October-November 2011$0.99One-time
1 Month | Old House Journal$2.99Monthly
Old-House Journal February-March 2012$3.99One-time
Old-House Journal June-July 2012$3.99One-time
Old-House Journal December 2012-January 2013$3.99One-time
Old House Journal Subscription (Annual)$16.99Yearly