Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗This Old House Ventures LLC · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I have struggled to use this app for quite some time. The login with my print subscription account data used to work fine through 2021. Now I have to use some sort of extreme measures to get it to work and then I’m only able to read the current issue, and the former downloads no longer stay active in my account. I really wish their customer service would make this a more user-friendly app for those of us who have been long time subscribers of this magazine.
Good thing these app developers don’t build things like houses. If they did we’d all die. It would be hard to do a worse job of rolling out an updated app than the these guys did the last time, but they succeeded in making it worse. Yet again, as a print subscriber, I CANNOT log in and all my back issues disappeared. FAQ page is WORTHLESS if current subscribers CANNOT LOG IN. Jeeezus dudes, hire a 14 year old and figure this out.
I really love the This Old House app. It's clean and simple and I enjoy reading all the stories and tips on my iPad. Plus I get the app version before my print subscription comes in the mail. The only drawback is that I can't read it in the tub! I've been a fan of the show and magazine for years and am glad to see they're keeping up with the times. I just recently added my iPad sub and haven't been having any of the problems people have indicated in other reviews. It downloads and reads just fine. Thanks This Old House for another fine product.
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| Name | Price | Type |
|---|---|---|
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| October 2016 | $4.99 | One-time |
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| This Old House Issue 173 | $4.99 | One-time |
| November/December 2016 | $4.99 | One-time |
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