Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Taunton Interactive · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
While not perfect, the app isn’t giving me the issues noticed by others. It does have some quirks. For example, if you choose to Restore Purchases, it will only restore the items you have purchased through the app. In order to restore items from a print or digital subscription purchased through Fine Woodworking, you’ll need to login in order for those issues to appear. You can then download the ones you want. Looking forward to future app enhancements.
I have tried to send feedback to Taunton via their apps and via the web site, but neither works (I have screen shots if someone at Taunton wants details) so have resorted to a review. The new version of this app is a big step backward. The biggest problem for me that I am not seeing the latest issue of the magazine on older devices. I have an old iPad in my shop and there’s no way I’m going to replace it just for this. It used to work just fine. Another problem is that they have not thoroughly tested offline use. A couple of days ago I was away from net access and went to read the mag. It would not show me an issue I had previously downloaded because it could not connect to their site. Both of these are unacceptable. If these are not fixed by the the time my membership is up for renewal in a few months, I won’t be renewing. And they should fix the feedback/contact mechanisms too. I’m posting the exact same review for both FWW and FHB.
Did anyone at Taunton bother to test this first? I suspect the answer to that is no. After selecting "Restore Purchases" the app states "33 products successfully restored". The problem is, they weren't. Only one, count em, one was restored. The app still indicates that I must repurchase all of the Tools and Shops issues, as well as a Tables and Chairs issue that I previously purchased. After sending an email and calling Customer Service, all I get is an email reply that they are sorry and they are investigating the problem. It has been weeks now and still no change. Taunton advertises a 100% money back guarantee ...well Taunton, either give me ALL of the products I've purchased or give me my money back! BTW, same problem with the Fine Homebuilding app!
Experience Fine Woodworking, America’s premier woodworking resource, on your iPad and enjoy the full magazine plus bonus features and digital enhancem...
| Name | Price | Type |
|---|---|---|
| Fine Woodworking (Bi-Monthly) | $6.99 | P2M |
| 201 Tips for Woodworkers | $8.99 | One-time |
| FWW Tools and Shops Fall 2014 | $8.99 | One-time |
| FWW Building Furniture 2015 | $9.99 | One-time |
| Fine Woodworking Tool Guide 2014 | $9.99 | One-time |
| FWW Tool Guide 2015 | $9.99 | One-time |
| FWW Built-Ins 2014 | $9.99 | One-time |
| FWW Joinery Winter 2014 | $9.99 | One-time |
| FWW Tool Guide 2016 | $9.99 | One-time |
| Fine Woodworking (Annual) | $34.99 | Yearly |