Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Jeffrey Schnurmacher · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
App worked for two years, then came new update (4.61) which crashed upon opening, forced me to delete and redownload. The app now would not let me log in despite of the correct credential that worked on the website, stating that my account cannot be found.
I just started using this app a few weeks ago. At first there were some issues but an update a few days ago fixed all that. Now I’m able to use the app all the time for whatever is needed. Very happy with this app and the facility I’m going to. Keep it up!
Only took two weeks but functionality is back….at least for me. Hope you all have luck as well.
My Gym App allows parents to schedule and enroll in classes, book camps and events, book birthday parties and manage all of their account details