Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Mathieu Robichaud · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I’ve been searching through many life counter apps and many are good. However this one is my favorite by far. It’s simple design and easy ability to track commander damage is the best out of all other apps I’ve used. The only thing I hope to see is when you click down to 0 or 21 commander damage it would auto defeat you or ask if you want to be defeated. But it’s a simple two clicks away so it isn’t a huge negative.
Free and OpenSource MTG Life Tracker for multiplayer games. Allow up to 6 players. You can also track and manage commander damages. Plenty of options...