EZ TAG

Harris County Toll Road Authority · iOS

EZ TAG

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

EZ TAG screenshot 1EZ TAG screenshot 2EZ TAG screenshot 3EZ TAG screenshot 4EZ TAG screenshot 5EZ TAG screenshot 6EZ TAG screenshot 7EZ TAG screenshot 8

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does EZ TAG Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$0.10

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
10.0K
Rating
3.3 ★(293)

Rating Distribution

3.3
★★★☆☆
293 reviews
5
32%
4
8%
3
6%
2
9%
1
45%

Top Countries

🇺🇸 US🇲🇽 MX🇨🇦 CA

Rankings

Category Rank
#326
Reviews (3)▼
★☆☆☆☆TOLLWAY ERADICATOR8/15/2024
This is literally Highway Robbery.

Sure, you guys clean up the highway and sure you guys offer road side assistance, but is all of that really millions of dollars worth of maintenance? I doubt the wages of a couple road cleaners and some call center operators cost you millions of dollars. You guys are abusing Houstonians and I am fed up. I pray that one day toll roads are outlawed, after all that’s why I pay taxes so my roads are built and maintained. Not to mention you are a bunch of liars as originally the toll was going to be used as a way to “pay for the highway building costs” which was a blatant lie as the highways are paid off and you continue to charge taxpayers millions of dollars a year. If you’re a Houstonian, stop allowing these companies to rip you off, stand up for yourself and say **** you to tollways.

★☆☆☆☆Travis_McGee7/21/2020
Still waiting ... and waiting ... for our transponders

We arrived in Houston for a one month stay, and I realized that we needed to order these transponders. Unfortunately, you can only buy them at state stores or order them online. Due to COVID, the state stores are closed, so the only choice was to order them online and wait for them to arrive in the mail before activating them (I’m spoiled by the system in Florida, where you can buy a Sunpass at Publix and immediately activate it online - the opposite of the system in Texas). I ordered our transponders on July 3, 2020. It is now July 21, and still no transponders. We’re only here for another ten days. So, I’ve pretty much given up. What a useless bureaucracy. Btw, I considered the EZ Tag Express app, but the reviews were terrible and I couldn’t afford the risk of a citation being sent to my rental car company.

★★★★☆Imhotep VII4/28/2020
Touch ID Not Working

Face ID works correct on my X Max but my new SE with Touch ID will not let me bring up the settings menu so I can not turn Touch ID on. I noticed a review from February saying they couldn’t get Touch ID to work either. I thought it might be an issue because the SE is new but now it seems that it was an issue before the SE was released.

Version History (36)▼
3.1.111/8/2025
3.111/5/2025
3.08/20/2025
2.84/16/2025
2.72/24/2025
2.610/29/2024
2.58/5/2024
2.44/29/2024
2.3.11/9/2024
2.312/22/2023
Available In (102 Countries)▼
🇺🇸 United States🇦🇺 Australia🇨🇦 Canada🇨🇳 China🇫🇷 France🇩🇪 Germany🇬🇧 United Kingdom🇮🇹 Italy🇯🇵 Japan🇰🇷 South Korea🇷🇺 Russia🇩🇿 DZ🇦🇴 AO🇦🇷 Argentina🇦🇹 Austria🇦🇿 AZ🇧🇧 BB🇧🇾 BY🇧🇪 Belgium🇧🇲 BM🇧🇷 Brazil🇧🇬 Bulgaria🇨🇱 Chile🇨🇴 Colombia🇨🇷 CR🇭🇷 Croatia🇨🇿 Czech Republic🇩🇰 Denmark🇩🇴 DO🇪🇨 EC🇪🇬 Egypt🇸🇻 SV🇫🇮 Finland🇬🇭 GH🇬🇷 Greece🇬🇹 GT🇭🇰 Hong Kong🇭🇺 Hungary🇮🇳 India🇮🇩 Indonesia🇮🇪 Ireland🇮🇱 Israel🇰🇿 KZ🇰🇪 Kenya🇰🇼 KW🇱🇧 LB🇱🇹 Lithuania🇱🇺 LU🇲🇴 MO🇲🇬 MG🇲🇾 Malaysia🇲🇽 Mexico🇳🇱 Netherlands🇳🇿 New Zealand🇳🇬 Nigeria🇳🇴 Norway🇴🇲 OM🇵🇰 Pakistan🇵🇦 PA🇵🇪 Peru🇵🇭 Philippines🇵🇱 Poland🇵🇹 Portugal🇶🇦 QA🇷🇴 Romania🇸🇦 Saudi Arabia🇸🇬 Singapore🇸🇰 Slovakia🇸🇮 Slovenia🇿🇦 South Africa🇪🇸 Spain🇱🇰 LK🇸🇪 Sweden🇨🇭 Switzerland🇹🇼 Taiwan🇹🇭 Thailand🇹🇳 TN🇹🇷 Turkey🇺🇦 Ukraine🇦🇪 UAE🇺🇾 UY🇺🇿 UZ🇻🇪 VE🇻🇳 Vietnam🇧🇴 BO🇪🇪 Estonia🇱🇻 Latvia🇳🇮 NI🇵🇾 PY🇰🇭 KH🇦🇫 AF🇬🇪 GE🇮🇶 IQ🇱🇾 LY🇲🇦 MA🇲🇿 MZ🇲🇲 MM🇾🇪 YE🇧🇭 BH🇨🇾 CY🇲🇹 MT🇷🇸 RS
Supported Languages (6)▼
ArabicEnglishFrenchChineseSpanishVietnamese
App Details▼

Managing your EZ TAG account just got easier. For EZ TAG account holders, download the app and log into your account using the same username and pas...

iOS App ID
1477234981
Content Rating
4+
Min OS
15.0
Size
51.5 MB
Publisher
Harris County Toll Road Authority
US