Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗North Carolina State Employees' Credit Union · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
Y’all…we need to give SECU more grace and quit trashing them 4 days into a major replacement of their website and mobile app. I don’t like change either but I’m finding my way around and liking the new features. My grandmother always said you catch more flys with honey than you do with vinegar. They will get the bugs worked out and will make updates - prolly more based on nice suggestions than people trashing them with a one star rating and cuss words. What happened to human decency and patience? Good job SECU. You told us well in advance what was coming, your new system came up a full day earlier than advertised, and it’s been online and available every time I have needed it. That is what I call a big win 4 days in. I know you will take the constructive good feedback and make the right changes, and the buggy things that might not be working properly will get sorted out asap. Well done SECU - what I expect from MY credit union!
Disappointing, there is no reason that the dev team couldn’t have had the app working and ready to go for the general public release of iOS 26. The “not being able to make it secure on the beta” excuse is very concerning seeing as that is what the beta and release candidate is for. Many teams were able to securely release their compatible app before the general release and some at the time of it but for being as big as SECU is this is sad. I love SECU which is why I’m not giving it a 1 star but at the same time many other options could have been done but seeing that they weren’t going to even start till after the final release from the dev responses in the reviews is very disappointing. It also was concerning that both times in the past few months when I tried to report the issues to the dev team via messages on the site and when I called, even though the people I spoke to was polite, I got told we are aware and will not relay the messages since we have no intention on the mobile app to work with the betas. Never have I not been able to report a bug that is big enough to cause an app to be unusable to a dev team, and again even though they were polite, never have I had a support person flat out refuse a simple request like that which is super wild. Update: today (4 days after public release) they released the update for iOS 26 and finally after months, I can use the app!
As a member of the State Employee Credit Union, I love my state employee credit union. It has truly been a blessing to me and my family and my time of need they came through for me in abundance I’ve never seen or had a bank account with the bank that came through the way the state employee credit union came through for me and my family. I am so grateful that I am a part of a family, that’s in your time and need is there I also I voted and I voted for someone that brought Vance Granville Community College to be number one and I pray that everyone else voted. I know that I don’t have to tell who my vote was for, but I voted for Mrs. Stephanie Williams. She brought Vance Granville Community College to be the number one in all community colleges and I was so grateful to be a student at the time that she was in leadership there. Let’s continue to make our State Employee Credit Union GREAT. I would also love to see the credit union go back to what they had started to doing the taxes that was a benefit to every member.
SECU Digital Banking Manage your accounts anytime, anywhere. Designed with our members in mind, our new Member Access experience makes it easier than...