Murphy Drive Rewards

Murphy USA · iOS

Murphy Drive Rewards

Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.

Paid-ad activity not yet verified
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01 / Creative research

Turn the unknowns into a research plan.

01

Check the acquisition promise

Read the store headline, screenshots and description. What problem is the app promising to solve?

Study the storefront ↗
02

Look for ad evidence

Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.

Browse observed advertisers ↗
03

Separate demand from paid growth

Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.

Review the market context ↗

02 / Storefront & product

Where the click lands.

Study the product story and store experience behind the acquisition funnel.

Screenshots

Murphy Drive Rewards screenshot 1Murphy Drive Rewards screenshot 2Murphy Drive Rewards screenshot 3Murphy Drive Rewards screenshot 4Murphy Drive Rewards screenshot 5Murphy Drive Rewards screenshot 6

03 / Market context

The business behind the app.

Keep revenue, downloads and store rankings separate from advertising performance.

How Much Does Murphy Drive Rewards Make?

Monthly Revenue
$1.0K
Annualized estimate
$12.0K
Per Download
$0.01

Platform Performance

🍎iOS
Revenue
$1.0K
Downloads
70.0K
Rating
4.8 ★(534,600)

Rating Distribution

4.8
★★★★★
534,600 reviews
5
0%
4
0%
3
2%
2
10%
1
88%

Top Countries

🇺🇸 US

Rankings

Category Rank
#108
Reviews (3)▼
★★★★☆Big gamer too9/13/2023
Using Rewards Points

The rewards points are a nice bonus for drivers. I appreciate the discount. However, there is a downside to the 20 gallon threshold. Many of the vehicles on the road today will not hold 20 gallons if nearly dry. Further, fuel pumps are commonly located in the fuel tank. Fuel surrounding the pump keeps it cool and should be refilled when the level reaches 1/4 of tank capacity to prevent premature failure and expensive repairs. Rewards are available for discounts for a maximum of 20 gallons of fuel. If the vehicle holds less than 20 gallons the balance of points is lost, denying the customer of the full earned benefit of the program. One option would be to allow the use of points for smaller quantities of fuel. Another option would be to allow unused points to carry over toward future purchases. Other options may be useful as well. Some modifications to the system would be more fair to consumers who earn the rewards. The views expressed here are my opinion and worth what you paid. Personally, I try to fill my vehicle and my wife’s vehicle at the same time so that I am able to get full benefit of my points and neither one falls below the 1/4 tank refill point.

★★★★★Star0625!3/4/2022
Review

I love Murphy’s, it’s pretty much the only store I go to. The only complaint that I have is that I saved and saved and saved my points to get to 1000 just to use so that I could take a dollar off for gas. I did not need a full tank of gas and was under the assumption that I could use up to 20 gallons at one dollar off I only used six dollars because that’s all I needed and then it completely started me over so I absolutely retained all those points for absolutely nothing for a measly little six dollars in gas. We should be able to use our points up to 20 gallons at one dollar off even if I don’t have to fill up my car at one time. So I completely lost 15 gallons at a dollar off in gas just because I did not have to completely fill up at one time and that was not fair so I was pretty angry about that. You got over on me on that one. You should’ve been very clear that I had to fill up my car at one time and you were not. This is a reason people don’t have trust in the world

★★★☆☆jweaver19824/30/2019
Could Be More Generous

Once a week I check in on my Murphy Drive App to so call Rev Up. At most I have gotten like 25 Points which is fine. My issue is beyond spending money at Murphy’s earning points is almost impossible. The Earn icon at the top hasn’t been lit up since I first joined. Which is also ok. What I don’t like is the 1 point earned per gallon of gas. Are you kidding me. Gas is over to $3 a gallon for premium and $2.54 for Regular. So that goes to say. Points should be rewarded accordingly. If I fill up on Premium I should get 3 Points per gallon. 1 point per $1. To be honest after I quit smoking I haven’t purchased anything inside of Murphy’s since. Plus my Murphy’s is the mini Murphy’s across from my local Walmart. So why would I buy anything inside Murphy’s Express when Walmart is within spitting distance with WAY LOWER PRICES and quiet honestly; faster checkout. I mean I guess if I were a trucker spending over $100 to fill up the 1 point per gallon wouldn’t be that bad but considering most people drive 15 - 18 gallon capacity vehicles; that just isn’t a lot of points to fill up at Murphy’s. Especially since they got this app; Gas prices have gone up with the hopes that people will use the new app. I have found it much cheaper and easier to go 10 more mins up the road to the Gas house where the gas is always cheaper even without an app. Sum up - give regular car customers more points per gallon of gas purchased at least equivalent to what Current Gas Prices are. Secondly - offer more ways to earn within the app. Like check-in. For instance..when I pull in Murphy’s I could check-in on the app and it reward me 15 - 25 points for checking in.

Version History (39)▼
1.31.011/6/2025
1.30.18/14/2025
1.306/9/2025
1.28.49/3/2024
1.28.28/20/2024
1.288/19/2024
1.26.210/19/2023
1.26.16/15/2023
1.266/6/2023
1.2512/20/2022
Available In (1 Countries)▼
🇺🇸 United States
Supported Languages (1)▼
English
App Details▼

Murphy USA brings you the best app for savings on the road with deals on gas, snacks, drinks and more. Rev Up, America! Here’s what you can expect fro...

iOS App ID
1386235320
Content Rating
13+
Min OS
12.0
Size
61.7 MB
Publisher
Murphy USA
US