Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Kevin Otoshi · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I think this is a great puzzle game. I was having some difficulty with a screen size problem which was preventing me from using the retry and back functions but I contacted the developer and he has fixed that issue. Kevin, the developer, was very responsive and pleasant in my interactions about the issue. If you like puzzlers give “Slide Squares” a try. It’s fun!
A great “pick up and play” type of game that begs to be played during those times waiting for the bus, riding the subway, or relaxing at home. The mechanics are simple, but the level design is quite deep - making for some challenging puzzles that are truly satisfying to solve. A nice difficulty curve eases you into everything, and a simplistic and zen-like aesthetic makes for solving even the challenging puzzles a thoughtful experience.
I was addicted to this game since I got my hands on it. Simple, intuitive, yet challenging. Would highly recommend!
Combine and slide the squares until only one of each color remains. Fun and simple with a minimalistic atmosphere and relaxing music, Slide Squares...