Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗blackfrog software, inc. · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
This is great, I would pay for the next!
I’ve won...once. It’s easy to learn, and quick to play. Great for “snacking” when you’ve got a few spare minutes.
Might look easy, but it is not! Simple UI, easy on your eyes. Incredibly addictive - you want to play a couple times before going to sleep and few hours later realize that you are still eagerly trying to win. Great game!
Opposition was invented as a board game in the 1970’s by Bob Packard, a high school math teacher from Alaska. Bob was my father. He made game boards o...