Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗E.W. Scripps Company · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I must say, this app has far more stories than those from the other two Richmond stations. Their stories seem to have more depth of information, as well. I don’t have a favorite local newscast, but this app is great.
This app provides quick access to everything I need at any time of day. The live feed is clear and allows me to access my morning news wherever I am. Thanks for the upgrade!
I at first wasn’t sure about the release of this. I originally reviewed it and suggested they add a dark mode because I generally read at night. They responded saying they would pass my suggestion along. Sure enough, now we a dark mode. Love this app!
CBS 6 News Richmond WTVR gives you up-to-the-minute local news, breaking news alerts, 24/7 live streaming video, accurate weather forecasts, severe we...