Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Café de Coral Fast Food Limited · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
On the account registration page, it gives the option to use Sign-in with Apple and Google but it doesn’t actually allow this and requires a local phone number and for you to create a username and password before using these defeating the point of SSO and hostile to foreign customers
银行类app都没禁止巨魔
Couldn’t finish the sign up process because it required both an email and a mobile number and would send verification codes to both.
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