Check the acquisition promise
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Belay · iOS
Explore the ad evidence, study the storefront, and build your next acquisition hypothesis.
01 / Creative research
Read the store headline, screenshots and description. What problem is the app promising to solve?
Study the storefront ↗Explore apps with direct store-link matches. Compare their hooks and formats without assuming the same approach works here.
Browse observed advertisers ↗Store rankings and revenue estimates describe market context. They do not establish ad spend, conversions or ROAS.
Review the market context ↗02 / Storefront & product
Study the product story and store experience behind the acquisition funnel.
03 / Market context
Keep revenue, downloads and store rankings separate from advertising performance.
I use this app all the time and all of our close family/friends have it. It helps everyone remember what’s safe for my kiddo. It also gives me piece of mind knowing they have the info before & during when they care for her. Thanks for all you do! -Asha LeRay
This app helped me to connect with my doctor and my sons school when my son had an allergic reaction. I’ve used this app often to tell others about my son when he goes to other peoples houses for birthday parties.
Best food allergy app ever. Thank you.
**The FIRST and ONLY app that enables PARENTS to SECURELY SHARE their child’s essential FOOD ALLERGY information with ALL CAREGIVERS: Teachers, Coache...